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Ankara renders images and artwork based on a text description. It has the ability to combine various concepts, attributes, and styles in its creations.
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In 2019, we attended the annual ThrillerFest conference in NY and soon discovered that almost every author there, regardless of their level of relative success, was struggling to adapt to the growing social media ecosystem. The issue was the majority of the social media landscape was visual in nature, where engagement was overwhelmingly dominated by short-clip story-based content. Few authors, if any, felt comfortable in this environment. As our background was in the Film Industry, we asked, why don’t books have trailers like movies?
It was obvious to us that the marketing approach in the Publishing world was out of date, and the unfortunate casualties were the authors who felt unsupported.
It took us a couple of years to make the change, and in late 2023, we left commercial production to center on creating bespoke animated book teasers. We aim to focus attention back on the writers, their characters, worlds, and epic stories.
Whilst we knew we could create stunning visual content (We worked on Avatar, How To Train your Dragon, & Transformers..) we realized we didn’t know much about marketing. And it was around this time that we met and partnered with an advertising agency that specializes in social media marketing. The circle was complete, and Book Teaser Inc was born.
Imagine how much more engaging it would be for readers if authors could share a short animated book teaser to promote their latest novel. Now, you can. Captivate your next reader as soon as they press play.
In a world where 80% of marketing is heavily weighed toward moving visual content, we're bringing books back to center stage through captivating book teasers.
With more than eight decades of combined experience in high-end animation and visual effects — from Lord of the Rings and How to Train your Dragon to Game of Thrones and Iron-Man — animated book teasers are what our team of filmmakers and storytellers are experts in creating.
Ankara renders images and artwork based on a text description. It has the ability to combine various concepts, attributes, and styles in its creations.
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